Brand Voice Template (Premium Workbook)
Build a confident, consistent, and recognisable brand voice with this premium 30+ page strategy workbook.
This template walks you step-by-step through defining your brand personality, tone, communication rules, and final Brand Voice Statement, the same process used by professional brand strategists and agencies.
Whether you're a founder, marketer, designer, social media creator, or freelancer, this workbook gives you a complete and practical system to develop a strong, authentic voice your audience instantly recognises.
What This Template Helps You Do
• Clarify your brand's identity and communication style
• Define a personality your audience connects with
• Establish tone guidelines used across all channels
• Create a professional Brand Voice Statement
• Ensure consistency across your website, social content, emails, and ads
• Improve the clarity and impact of your messaging
What’s Inside the Brand Voice Template
• Brand foundations (mission, values, differentiation)
• Personality trait mapping
• “What we are / what we are not” clarity framework
• Tone scales and tonal range system
• Audience alignment
• Voice audit exercises
• Communication standards
• Word and phrase guidelines
• Signature phrase development
• Brand Voice Statement creation framework
• 30+ guided worksheets for reflection and creation
Who This Is For
• Startups and founders
• Brand designers
• Marketers and social media managers
• Copywriters and content creators
• Agencies creating client voice guidelines
• Entrepreneurs building a memorable brand presence
Why This Template Works
This is not a simple worksheet, it’s a complete brand strategy system, used by professionals to produce a clear, consistent, and market-ready brand voice.
It combines brand identity development with communication rules, giving you a voice you can instantly apply across your entire brand.
File Format
Instant digital download in PDF format.
No physical product will be shipped.
Refund Policy
Due to the nature of digital products, all sales are final.
Important Information
Digital Product
By purchasing this digital product, you acknowledge and agree to the following:
• This is a digital download, and no physical product will be shipped.
• You are responsible for entering a correct and accessible email address at checkout.
• Your ability to download and open the file depends on your internet connection, device compatibility, and software version (PDF reader).
• Planet Wise Marketing is not responsible for failed downloads caused by customer-side technical issues, including: Incorrect email address, Spam/junk email filtering, Unstable or missing internet connection, Device storage limitations, Outdated or incompatible software…
• If you experience a technical issue, we will provide reasonable support via email, but refunds cannot be issued for problems related to the customer’s device, software, or download environment.
• All digital products are for personal or internal business use only. Redistribution, resale, copying, or public sharing is strictly prohibited.
• All sales are final and non-refundable.
Build a confident, consistent, and recognisable brand voice with this premium 30+ page strategy workbook.
This template walks you step-by-step through defining your brand personality, tone, communication rules, and final Brand Voice Statement, the same process used by professional brand strategists and agencies.
Whether you're a founder, marketer, designer, social media creator, or freelancer, this workbook gives you a complete and practical system to develop a strong, authentic voice your audience instantly recognises.
What This Template Helps You Do
• Clarify your brand's identity and communication style
• Define a personality your audience connects with
• Establish tone guidelines used across all channels
• Create a professional Brand Voice Statement
• Ensure consistency across your website, social content, emails, and ads
• Improve the clarity and impact of your messaging
What’s Inside the Brand Voice Template
• Brand foundations (mission, values, differentiation)
• Personality trait mapping
• “What we are / what we are not” clarity framework
• Tone scales and tonal range system
• Audience alignment
• Voice audit exercises
• Communication standards
• Word and phrase guidelines
• Signature phrase development
• Brand Voice Statement creation framework
• 30+ guided worksheets for reflection and creation
Who This Is For
• Startups and founders
• Brand designers
• Marketers and social media managers
• Copywriters and content creators
• Agencies creating client voice guidelines
• Entrepreneurs building a memorable brand presence
Why This Template Works
This is not a simple worksheet, it’s a complete brand strategy system, used by professionals to produce a clear, consistent, and market-ready brand voice.
It combines brand identity development with communication rules, giving you a voice you can instantly apply across your entire brand.
File Format
Instant digital download in PDF format.
No physical product will be shipped.
Refund Policy
Due to the nature of digital products, all sales are final.
Important Information
Digital Product
By purchasing this digital product, you acknowledge and agree to the following:
• This is a digital download, and no physical product will be shipped.
• You are responsible for entering a correct and accessible email address at checkout.
• Your ability to download and open the file depends on your internet connection, device compatibility, and software version (PDF reader).
• Planet Wise Marketing is not responsible for failed downloads caused by customer-side technical issues, including: Incorrect email address, Spam/junk email filtering, Unstable or missing internet connection, Device storage limitations, Outdated or incompatible software…
• If you experience a technical issue, we will provide reasonable support via email, but refunds cannot be issued for problems related to the customer’s device, software, or download environment.
• All digital products are for personal or internal business use only. Redistribution, resale, copying, or public sharing is strictly prohibited.
• All sales are final and non-refundable.